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Why does someone who started in logo design have such a plain logo?

Each and every letter and space has a meaning, the history of great works and people’s marks have influence and perhaps why it took 5 years of iterations.


Cool Hand Luke

Cool Hand Luke

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Paul Newman as Luke

Thanks to Cool Hand Luke, the 1967 drama about a defiant man stuck on Florida prison camp, Paul Newman—simultaneously embodying swaggering cool and sneering arrogance—burned an image of the perfectly dirty chambray work shirt into our brains. Even more impressive is how he paired it with a denim chore coat and never teetered—not even for a moment—into Canadian tuxedo territory. These days you're likely to trip over a dozen chambray shirts walking down Broadway, so to nail the Cool Hand Luke look and stand out from the chain gang, use this guide to wear it like so.

Vintage 1950s Fitzgerald's Beer & Ale church key bottle opener necklace

Vintage 1950s Fitzgerald's Beer & Ale church key bottle opener necklace

Ralph Lauren Pole chambray

Ralph Lauren Pole chambray

 
 
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"A look inside Newman’s own closet reveals a modest yet elegant sartorial approach rooted in classic American prep style and consistent with the actor’s quiet class."   Primer Magazine

Spring is for White

Spring is for White

Grooming for Him

Grooming for Him

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